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About Us

A bit of bumf...

Chris McDonald and Matt Statham are a multi-award winning creative team with vast experience in both traditional and new media - and are currently creative directors on Land Rover and Jaguar at Spark44 London.
Their real passion lies in big integrated ideas. Ideas that can truly define clients, that are both innovative and engaging.

Previously they worked at RKCR/Y&R London and prior to that spent a large part of their career at McCann London where they were Creative Directors on several accounts including Xbox, Loyd Grossman, Sharwood’s, Kaspersky Anti Virus and MasterCard Europe, as well as working across all clients generally. They were responsible for creating integrated campaigns for clients of all shapes and sizes with production budgets ranging from 10k to £1.2m.

Chris and Matt have worked together since leaving the School of Art and Design in Newcastle and have craft skills in all areas from traditional media right through to digital media, web, social, mobile, gaming and experiential.

They have worked on many new business pitches, often heading up pitches themselves. Notable pitch wins for McCann London included Toshiba and Kaspersky Anti Virus.

Clients they have worked for include:

Land Rover Global & UK
Jaguar UK
London 2012 Olympics
American Airlines
Sony Ericsson Phones
The Co-operative
Loyd Grossman Sauces
Coca Cola
Kaspersky Internet Security
Shredded Wheat
Cereal Partners UK
London Evening Standard
Arla Cheeses
Capital One 
Hewlett Packard
Black & Decker
L'Oreal Men Expert
South African Airways

When Chris and Matt left McCann London in October 2013 they were the most awarded digital creative team. Scroll down for a list of all their awards.


Chris McDonald - Creative Director/Copywriter linkedin button

07768 563764 -

Chris is a bit of a culture buff, and can be seen loitering at just about every key exhibition in the capital. When he’s not in a gallery, he’s either dabbling at painting, at the cinema watching something ‘world’ or ‘arty’, or checking out a band in Camden where he lives. And if he’s not doing any of those things, you’ll probably find him in meditative mood practising qigong on Hampstead Heath or shouting at his beloved Tottenham Hotspur FC.


Matt Statham - Creative Director/Art Director linkedin button

07867 786484 -

Beyond advertising, photography, design, typography and film Matt’s other love is motorsport, absolutely anything with an engine. Several years ago he founded the Honda Hornet Owners Club and website and is rumoured to have 2 tuned-up petrol lawnmowers languishing in his garage alongside his beloved Honda Hornet CB600F and a classic MGB V8. If he's not in the garage he'll be throwing himself round country lanes with a GoPro strapped to his head.


About Us

Creative Awards

DandAD Creative Circle Gold Creative Circle Silver BTAAEpica Cresta FABNew York Festivals

Creative Circle: GOLD: 'Best Mobile Campaign': XBOX "Fable 3 Kingmaker"

Creative Circle: SILVER: 'BestSocial Networking Campaign' :XBOX "Fable 3 Kingmaker"

Creative Circle: SILVER: 'Most Innovative Digital Campaign': XBOX "Fable 3 Kingmaker"

D&AD: 'IN BOOK AWARD': 'Mobile Marketing Interaction & Experience': XBOX "Fable 3 Kingmaker"

Campaign BIG Awards: Finalist: I Can't Believe It's Not Butter' "April Fool Ad"

Campaign BIG Awards: Finalist: XBOX "Fable 3 Kingmaker"

Campaign BIG Awards: Shortlisted:XBOX Halo 4 'Facebook Integrated TV ad'

ANNAs: Finalist: I Can't Believe It's Not Butter' "April Fool Ad"

British Arrows (BTAA): DIPLOMA: The Co-operative “Seeds” TV

FAB Awards: FINALIST: Bacardi Breezer “Tart” TV

New York Festivals: FINALIST: Bacardi Breezer “Tart” TV

Cresta Awards: GOLD: Bacardi Breezer “Tart” TV

Epica Awards: FINALIST: Durex Select - fruit flavoured condoms PRESS

Epica Awards: FINALIST: Technics hi-fi PRESS “Goldie”, “Ray Davies” and “Bernstein”

Montreux Advertising Festival: GOLD for best campaign: Coca Cola Cup TV 10” idents


Digital Awards

webby revolutionawrds Blades Award M and M awards Lovie AwardsMCV awards

Revolution Awards: Winner: ‘SPECIALIST - Best Media & Entertainment Brands’ - XBOX HALO 4 Live ad "Roll of Honour"

Revolution Awards: Finalist: ‘SPECIALIST - Best Media & Entertainment Brands’ - XBOX KINECT STARS WARS Social Media App

Revolution Awards: Finalist: ‘PLATFORMS - Social’ - XBOX HALO 4 Live ad "Roll of Honour"

The Webby Awards: Official Honoree: 'Mobile & Experience Marketing' - XBOX "Fable 3 Kingmaker"

Revolution Awards: Finalist: ‘Best Integrated Marketing Campaign’ - XBOX "Fable 3 Kingmaker"

The Blades: 'Best Advertising Campaign' - XBOX "Fable 3: Kingmaker"

The Blades: 'Best use of Innovative Media' - XBOX "Fable 3: Kingmaker"

M&M Global Awards: Highly Commended: 'Best Digital Campaign category' - XBOX "Fable 3 Kingmaker"

The Lovie Awards: Winner 'Games' - XBOX "Fable 3 Kingmaker"

The Lovie Awards: Winner 'Mobile Innovation' - XBOX "Fable 3 Kingmaker"

MCV Awards: Best Use of Social Media - XBOX "Fable 3 Kingmaker"


Other Awards


Media Week 2012: GOLD – Agency International Campaign – Xbox Kinect “Star Wars Social App”